Everything else.. TikTok Redefines Style: Empowering Sri Lankans on the Digital Runway of #FashionTok

TikTok Redefines Style: Empowering Sri Lankans on the Digital Runway of #FashionTok

2023 Aug 6

In the dynamic world of fashion where trends seem to change at the speed of light, a new force has emerged, revolutionising the way we perceive style and creativity. Welcome to FashionTok – a captivating subculture on the vibrant platform of TikTok, that empowers Sri Lankans to take centre stage and redefine the very essence of fashion.

Make no mistake, FashionTok isn’t just about following trends. It’s a celebration of individuality, self-expression, and diverse perspectives on fashion. Through short, captivating videos and visually stunning imagery, content creators are unveiling their unique takes on style, breathing life into a rapidly evolving fashion content landscape both locally and globally.

For a country that boasts a rich tapestry of cultures and traditions, FashionTok provides a digital canvas that allows Sri Lankan content creators to weave their own narratives of fashion and beauty. From bustling city streets to quaint coastal towns, each locale offers a new source of inspiration, enriching the fabric of this captivating subculture.

Beyond just aesthetics, FashionTok bridges the gap between aspirational and attainable, making trends accessible to everyone, regardless of their backgrounds or resources. It facilitates a unique and democratic space where aspiring content creators can rise, defy conventional norms, and forge their own paths. FashionTok also fosters a community of like-minded individuals who appreciate diversity and support one another’s creative journeys, allowing creators to collaborate, exchange ideas, find inspiration, and together celebrate the universal language of fashion.

This special article shines a spotlight on 8 exceptional content creators from Sri Lanka, who have carved their niche on FashionTok’s digital stage. Each creator boasts a unique style, blending cultural influences with modern sensibilities, and is poised to redefine the fashion narrative in their own distinctive way.

Join us on a captivating journey as we delve into the world of FashionTok and explore the untamed creativity that’s shaping the fashion content landscape in Sri Lanka. From dynamic fashion-forward looks to embracing traditional craftsmanship with a contemporary twist, these creators have explored the boundless potential of FashionTok and are making waves on the TikTok platform. 


Lithmi Gunawardana (@lithmii)

Seamlessly weaving her passion for style with her full-time role as a marketing executive, Lithmi embraced the opportunity to creatively express herself on TikTok during a COVID lockdown in Sri Lanka. During extended periods when travel was restricted, she used her time on TikTok as a way of having fun, trying new things, and connecting with a larger community, which ultimately unraveled the fashion icon she is today. 

By sticking to her niche, posting relevant fashion content, and engaging with her audience, Lithmi has captured the hearts of many as she ventured into the world of content creation, unleashing her creativity and unique fashion flair to the world. Sporting many cool looks, Lithmi mostly fashions trendy street-style outfits by pairing bold and colorful clothing to bring out her equally vibrant personality.  


Amandha Amarasekara (@amandh.a)

Amandha is a force to be reckoned with. Not only is he a prominent content creator, but he is also the esteemed face of numerous Sri Lankan menswear brands. His journey in the fashion industry extends far beyond the virtual realm, as he is known to gracefully walk the runways of Colombo Fashion Week and other prestigious pageants, both local and international. 

Dressed in a meticulously crafted outfit, adorned with intricately detailed embroidery, Amandha celebrates his Sri Lankan heritage with a charismatic online presence and a captivating twist on traditional menswear attire. A true style visionary, Amandha’s presence on TikTok leaves a trail of inspiration and admiration for his ability to seamlessly infuse a contemporary allure into his traditional and timeless ensembles.  


Senuri Rupasinghe (@senurirupasinghe1)

Senuri effortlessly wears multiple hats as a sought-after model and a dedicated law student. Juggling her education, career, and passion, Senuri’s presence on TikTok reflects a remarkable blend of eclectic outfits, confidence, and a captivating ‘boss-lady’ attitude. 

A trailblazing fashion maven, she firmly believes in pairing style with comfort, showing her audience that you can look good and feel good based on her variety of chic and formal outfits. Pulling off formal blazers with a simple pair of casual sandals, Senuri’s undeniable sense of style, confidence, and magnetic charisma proves that no one has to go to the extent of compromising personal comfort to look good. 


Kavindu Madushan (@kavindu_1997)

Kavindu, an enigmatic dance choreographer, content creator and actor, embraces a fearless and unapologetic approach to his outfit choices. With an eye for daring attire, the bold trendsetter captivates his audiences with a thrilling sense of fashion that knows no bounds. 

Whether in a striking long designer cloak from his personal stylist or a mesmerising floral jumpsuit, Kavindu unapologetically challenges the status quo by effortlessly pulling off gender-neutral looks that are redefining Sri Lanka’s fashion landscape. His choices are a powerful celebration of self-expression, as his outfits mirror his dynamic personality and zest for life, reminding us all that fashion is a statement of authenticity and an avenue for breaking barriers.


Saasha Karunarathne (@saasha.k_official)

As a prominent Sri Lankan content creator, television host, voice artist, and media personality, Saasha is a true embodiment of versatility and talent. With a multifaceted career spanning various entertainment realms, Saasha’s content showcases her vivid and action-packed life with multiple wardrobe attires that would make anyone jealous!

In her stunning outfits from an esteemed local designer, Saasha effortlessly models two fusion looks which celebrate the beauty of diversity by embracing styles that pay homage to her cultural heritage. Her fashion choices are a tribute to the richness of Sri Lanka’s design landscape, as she encourages her followers to appreciate and support the incredible talent of local artisans themselves. 


Don Kevan (@mensfashionsl)

Hailing from Kurunegala, Kevan is a determined content creator whose journey is a testament to the transformative power of confidence and self-belief. Just like many of us, Kevan’s personal struggles with self-confidence ignited his desire to give back to the community by promoting body positivity and helping others feel more confident and stylish in their own skin. 

What sets Kevan apart from most fashion creators, is his aim to make fashion accessible and enjoyable for everyone. He creates tailor-made content specifically for the average Sri Lankan male, sharing budget-friendly fashion hacks, grooming tips, and trendy outfit inspiration. By offering practical and affordable fashion advice for anyone to easily access on TikTok, Kevan’s authenticity and genuine desire to spread positivity and practical fashion tips surely make him a creator to keep an eye out for. 


Eshi Dias (@eshi.dias)

A sweetheart with a fiery spirit, Eshi holds profound significance as a content creator. Adorned in traditional sarees that belonged to her mother, Eshi’s content serves as a powerful reminder of generational bonds and the legacy of love and strength that comes with family.  

Completing the look, Eshi pairs this outfit with oriental Sri Lankan jewelry made of earrings and a necklace embellished with pearls, gold bangles and a beautiful clutch purse. As she shares these moments with her audience, she creates an intimate connection, inviting them into her world of treasured memories and familial love through FashionTok.   


Kasun Chenuka (@chenuk_shelo)

Kasun Chenuka stands as a rising star in the Sri Lankan music industry, whose soulful voice and mesmerising performances have cast a spell on audiences across the nation. Creating captivating content with a range of sounds to choose from on TikTok, Kasun pairs two of his passions together – music and fashion. 

As a fashion content creator on TikTok, Chenuka has a talent for curating formal looks influenced by Western fashion, which also reflects his artistic persona. Effortlessly sporting a range of stylish outfits and accessories, he exudes an air of sophistication that perfectly complements his musical prowess.