2026 Apr 24
Maliban CreatorFest 2026, powered by Pulse, Gasma and Nadi, brought a fresh, content-driven spin to Avurudu, uniting 30 English, Sinhala and Tamil digital creators at Nuga Gama, Cinnamon Grand Colombo on 31 March.
Standout creators such as Travel with Wife, Man Saranna and Shanelle Charuki, alongside emerging voices shaping the digital space joined the festivities. Participants were divided into five houses inspired by native trees, Nuga, Kumbuk, Erabadu, Sapu and Weera, setting the stage for a competitive, high-energy day.
Classic Avurudu games were reimagined through immersive challenges featuring the partnered brands. The festival Title Sponsor Maliban supported games such as: Building the Biscuit Tower featuring Maliban Biscuits like Lemon Puff and savoury biscuits, the Sack Race and Pani Bambare Relay Race powered by Zellers, the Cake Eating Race featuring Little Lion, and Breaking the Lucky Pot with Maliban Kiri.
The Official Eyewear Partner Vision Care supported the Threading the Needle game and the Konde Kumari and Kumaraya pageant was supported by the Official Hair Care Partner FADNA Satiny.
Creators were also pushed beyond physical competition with content-first challenges like the Reel Race and Recipe Race, integrating all Maliban brands into real-time storytelling and creativity. Team Weera emerged as winners of the Reel Race, taking home a cash prize of LKR 50,000.
Backed by Title Sponsor Maliban, Hospitality Partner Cinnamon Grand Colombo, Haircare Partner FADNA Satiny and Eyewear Partner Vision Care, Maliban CreatorFest 2026 successfully blended culture, competition and creator-led content into a single, dynamic experience.
